Public Sector

Over the years we have acquired substantial international experience in dealing with key hospitality players that allowed us to understand the critical factors for a successful tourism plan .This has paved the way for us to engage in the public sector in various consulting services.

Tourism Strategy Development

We help our clients in their request to build a comprehensive short and long term strategy for their tourism plan. The startegy can be nationwide for a particular region or city, or product (e.g. Rural Toursim, Medical Tourism, Heritage Tourism)

  • TOURISM PERFORMANCE DIAGNOSTIC
  • TARGET MARKETS IDENTIFICATION
  • TOURISM STRATEGY
  • TOURISM OBSERVATORY
  • TOURISM CONFERENCE ORGANIZATION
  • TOURISM STATISTIC DEPARTMENT DEVELOPMENT
  • FOREIGN DIRECT INVESTMENT (FDI) ATTRACTION
  • PRIVATE PUBLIC PARTNERSHIP STRATEGY

Smart Tourism Strategy

We provide the needed assistance to deploy the suitable strategy and vision for the smart destination solutions.

  • MISSION & OBJECTIVES
  • TECHNOLOGY
  • MODEL OF GOVERNANCE
  • OPERATIONAL
  • LEGAL/CONTRACTUAL
  • FINANCIAL

Branding & Communications Strategy

We support our clients in their quest to create an image for their tourism destination through a tailored branding strategy and communicate it with their target market.

  • STATUS EVALUATION
  • VISION, POSITIONING AND MARKETING STRATEGY DEVELOPMENT
  • IMPLEMENTATION AND STAKEHOLDERS COORDINATION
  • MONITOR